Privacy Policy
Hotel Wiechmann respects your personal data and ensures that all information provided to us is handled with care and confidentiality, in accordance with the General Data Protection Regulation (GDPR) and the Dutch GDPR Implementation Act (Uitvoeringswet AVG).
1. Data Controller
Hotel Wiechmann Prinsengracht 328–332, 1016 HX Amsterdam, Netherlands
Phone: +31 20 626 33 21
Email: info@hotelwiechmann.nl
Note: Given our scale, we have not appointed a formal Data Protection Officer (DPO), but our privacy team handles all inquiries directly via the email above.
2. Purpose and Legal Basis for Processing
We process your data based on the following legal grounds:
| Purpose | Legal Basis |
|---|---|
| Managing Reservations: Room bookings, check-in/out, and guest services. | Contractual Necessity: Required to fulfill your booking. |
| Legal Compliance: Mandatory registration of guests (Nachtregister) and tax records. | Legal Obligation: Dutch law requires guest identity registration. |
| Marketing & Analytics: Improving our website and sending newsletters. | Consent: Obtained via our cookie banner or newsletter opt-in. |
| Security & Optimization: Website performance and fraud prevention. | Legitimate Interest: Ensuring a functional and secure digital experience. |
Requirement to provide data: To finalize a booking, providing your name, contact details, and payment info is a contractual requirement. Failure to provide this data means we cannot process your reservation. Additionally, providing a valid ID at check-in is a statutory requirement in the Netherlands.
3. Data Retention Periods
We do not store your data longer than necessary. Specific criteria include:
- Financial & Tax Records: 7 years, as required by Dutch tax law (Rijksbelastingdienst).
- Guest Register (Nachtregister): Retained in accordance with local municipal ordinances (typically 7 years for tax/police audit purposes).
- Marketing Data: Retained until you withdraw consent (unsubscribe).
- Analytics Data: GA4 data is set to expire after 14 months of inactivity.
4. Tracking, Profiling, and Cookies
Our website uses Google Tag Manager to deploy:
- Google Analytics 4 (GA4): To analyze behavior. We use IP anonymization to protect your identity.
- Google Ads & Meta Pixel: To measure ad effectiveness.
- Automated Decision-Making: We do not use automated profiling that results in legal effects for you. However, tracking technologies may use “profiling” to show you relevant ads based on your interests. You can opt out via our cookie banner.
5. Third-Party Processors
We share data with trusted partners under strict Data Processing Agreements (DPAs):
- Mews: Our Property Management System (PMS) for reservations.
- NitroPack: For website speed optimization.
- Payment Providers: Secure processing of transactions.
- Google/Meta: For analytics and advertising (utilizing Standard Contractual Clauses for transfers outside the EEA).
6. Your Rights
Under the GDPR, you have the following rights:
- Access/Rectification: View or correct your data.
- Erasure (“Right to be Forgotten”): Request deletion (unless legal retention applies).
- Portability: Receive your data in a machine-readable format.
- Withdrawal: Revoke consent for cookies or marketing at any time.
To exercise these rights, email info@hotelwiechmann.nl. We will verify your identity and respond within 30 days.
7. Data Security and Breach Notification
We implement industry-standard technical measures (SSL encryption, firewalls) to protect your data. In the highly unlikely event of a data breach that poses a high risk to your rights, we will notify you and the Dutch Data Protection Authority within 72 hours of discovery.
8. Complaints
If you feel we are not processing your data correctly, please contact us first. You also have the right to lodge a complaint with the:
Autoriteit Persoonsgegevens https://autoriteitpersoonsgegevens.nl
16. Contact
Email:info@hotelwiechmann.nl
Phone: +31 20 626 33 21
17. Last Updated
April 2026